02 July, 2021

Places to Promote Virtual Events

By - Admin

1. 10Times 10Times bills itself as the world’s largest business event platform. People use the website to find upcoming events, business conferences, trade shows, global seminars, networking meetings, and workshops, which means this is an excellent place for publishers to promote their own events. Publishers can add their event listings to 10Times for free, however they do need to review the site’s strict event submission guidelines before submitting events on the platform. 2. Facebook Events Facebook Events is by far the most popular of the event listing websites for digital publishers. Facebook’s vast audience makes this the No. 1 choice for publishers promoting live or virtual events. Facebook users can filter events by location, time, or theme. When they respond that they are “interested” or “attending” an event, Facebook automatically notifies their friends. Publishers have the option to list events on the platform for free, or they can pay to promote their events to a wider audience. 3. Eventbrite Eventbrite is a ticketing website and an event listings platform. When publishers sign up for Eventbrite, they can register attendees and sell tickets to their virtual events online. Digital publishers who use Eventbrite to manage their live and virtual events will automatically have their events listed in Eventbrite’s local events directory, which is helpful from a discoverability and an SEO perspective.

Reviews

Durg Singh Vijay

Buzzfeed, Barstool Sports, and Dennis Publishing are just a few examples of media companies that are innovating in this space. Even legacy publishers, like The New York Times, are adding new e-commerce monetization opportunities by selling branded apparel, archival photography, and personalized page reprints. At Barstool, a digital-first sports outlet, 50% of total revenue now comes through commerce. Of that, 10% of revenue results directly from e-commerce merchandise sales

Durg Singh Vijay

Affiliate advertising, which is loosely related to e-commerce, also ranks high on the digital publisher’s list of potential revenue sources in 2021. Although affiliate advertising can be defined many ways, publishers generally consider it to fall into the e-commerce category. According to Lotame, 31% of publishers rank affiliate advertising among the top three revenue sources, and 9% anticipate that affiliate advertising will become their No. 1 revenue source this year.

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